USE OF WEBSITE AND SOCIAL MEDIA OF WOOLWORTHS LIMITED
Woolworths Ltd is store so absolute goal is to sell. Scale of online shopping increased manifold in last two years. In present time in produced countries, just like Australia consumers can buy on-line almost everything. On this base arose the need to produce a new field of marketing вЂ“ internet marketing and e-commerce. THE BASIC UTILITY AND USER-FRIENDLINESS FROM THE FIRM'S WEBSITES From every 32 categories of Woolworths Ltd, 16 have websites. Also there may be one site which belongs to Woolworths Limited and explains enterprise all together. All websites fulfil several roles. DIVISIONS| CHARACTERISTICS
Woolworths Limited| Customers can find reports, multimedia releases, announcements, board of directors and management, info for investors, characteristics of strategies and actions followed by organization. http://www.woolworthslimited.com.au/phoenix.zhtml?c=144044&p=homepage| SYDNEY
Woolworths | Woolworths is key division of Woolworths Ltd. Now, there are above 700 shops in Australia which serve more than 13mln customers every week. Their website is among the most developed coming from all partitions. Customers can buy online items via web page, get information regarding performances, employ interactive options, store locator or leave feedback. http://www.woolworths.com.au/wps/wcm/connect/website/woolworths| Thomas Dux Grocery| Website provides only information about new coming products, promotions, recipes and retail outlet locator. http://www.thomasdux.com.au/| BWS Ale Wine Spirits| Via this website customers might only find information about types of alcohol sold in retailers, current gives in stores. Except from wine beverages and sodas in this sores there is probability to buy hard liquor. http://www.beerwinespirits.com.au/| Dan Murphy's| This is web store where consumers can buy all types of alcohol. In addition , customers obtain knowledge about provides and events. http://danmurphys.com.au/dm/home.jsp| Cellarmasters| Online shop вЂ“ selling wine drinks only (white, red and sparkling). Also provides info on hot bargains and products. http://www.cellarmasters.com.au/| ALH Group| Site of Woolworths' hotels. Customers may find info on company, mass media releases, venues, social tasks. http://www.alhgroup.com.au/| Caltex Woolworths/ Safeway Petrol | Website offers information about items, offers, returns, gift cards, safety issues, petrol station locator. http://www.woolworthspetrol.com.au/home| Big W| Online shop (home & backyard, beauty & health, baby, electronics, entertainment, toys, sporting activities & leisure) store locator, online catalogue, and big sales in stores. Features link to Facebook or myspace account. http://www.bigw.com.au/bigw/home.jsp| Dick Smith| Electronics web store вЂ“ TV & Online video, Audio & Mp3, digital photography, computers, machines and office, mobiles & wireless, car & GPS NAVIGATION, gaming, house & security, kids technology. Customers will take advantages of on the net deals, store locator and links to social media websites (Facebook Tweets, YouTube). http://dicksmith.com.au/dsau/home.jsp| Masters House Improvements| Web page provides simply information about fresh coming items, promotions, store locator and tips about adornment вЂ“ Concepts & Inspirations. http://masters.com.au/| FRESH ZEALAND
Countdown| Count-down fulfils similar role because Woolworths in Australia вЂ“ key supermarket in New Zealand. Online shop, gives, stores, community, overview of organization. http://www.countdown.co.nz/| Very Value| Website provides information about current special offers, new launches, overview of organization, tips about food and nourishment. http://www.supervalue.co.nz/| Fresh Choice| Website has the same layout because Super Worth site вЂ“ only shades are different. Retail outlet differs by Super Worth by wider range of products (SV вЂ“ ease store, FC вЂ“ full-service store). http://freshchoice.co.nz/| Dick Jones Electronics| It is website gets the same structure and content material as Australian Dick...