IDENTITY Number: 3765990
MGTS 4481: Section 002
Relating to Market Analysis, the packaged food sector " involves all types of foods and/or beverages found in mass, gourmet, and specialty markets internationally. These items range from uncooked ingredients just like spices, to convenience goods like ready-made meals. Packaged foods can be shelf-stable, refrigerated/frozen, and can be manufactured in luggage, bowls, bottles, boxes, stone packs, cans, cartons, crates, jugs, packets, pouches, aerosol or pump dispensers, tins, tubes, and tubs, among other the labels formatsвЂќ (Packaged Foods Market Research Reports, 2012). Products that are not included in the manufactured food industry would be goods that do not go through the the labels process; dishes served in restaurants, drive-thru fast food, and relevant services. The value chain for the packaged food industry would start with unprocessed trash which are made and modified, which then go on to production and distribution to retailers and consumers which can be then utilized and disposed of (Innovative Meals Packaging Answer, 2008). The inputs for the industry would be the raw materials and creation and circulation labor which goes into creating the products, even though the companies in the industry are selling to wholesalers and consumers. Completely the global packaged food retail value was approximated in $1. 95 trillion, with a projected outlook in 2015 of $2. 14 trillion (" Packed Food 2010 - Component 1: Global Market PerformanceвЂќ). This prediction is displaying the growth from the packaged market is anticipated to be elevating substantially above the next few years. Even though the market typically changes because of behavior adjustments and social/cultural trends, fresh technological improvements must be designed to meet these kinds of changing needs. An example of the technology improvements that are at the moment occurring could be the trend toward sustainability; businesses are going to need new-technology in order to make their very own packaging more sustainable. Research
A. One of the most influential tendencies found in the packaged food industry which have a positive effects are the scientific, environmental and sustainable, and social/cultural developments. By bringing out and putting into action new technical processes applied to the packaging and production of packaged food, companies are capable of reduce their particular fixed, variable, and insight costs and in turn make a greater profit. With all the current press towards a good deal and becoming environmentally friendly, implementing plans that support bio-diversity and the reduction of harmful chemical compounds and polluting of the environment are helpful as businesses are seen as mindful to the environment and have an improved image publically due to this. The social and cultural tendencies of consumers are also highly influential on an sector because these kinds of trends can influence the purchasing behaviors of consumers dependent on what they purchase, when they get, and how frequently they buy. The tendencies that are seem as having a negative impact on the sector would be a rise in obesity prices in the United States; individuals are starting to concentrate around more healthy eating choices and might keep processed packaged foods away of their diet plan (" Global Food Markets: Intercontinental Consumer and Retail TrendsвЂќ, 2011). An additional negative trend would be the demographic trend of 23. a few million Americans live in locations with lack to classic supermarkets (" Global Grocery stores: International Buyer and Selling TrendsвЂќ, 2011). This is seen as a negative pattern because consumers are not always able to have the convenience of visiting a local supermarket to buy packaged foods and alternatives such as junk food and dine-in restaurants can be a more convenient choice. A third negative impact trend would be the increasing oil and raw materials prices; these elements cause a rise in the production and distribution of products, overall lowering net income for a organization (" Global Food Markets: Foreign Consumer and Retail TrendsвЂќ, 2011). N. In relation...